P I A G U I
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April 22, 2025

Celebrate Mom at Her Best

Westies celebrates Mother’s Day with a campaign that honors the bond between mothers and daughters.

Each design is made to accompany mom in her everyday life with style and comfort.

The collection features neutral-toned sandals perfect for the season and versatile bags for daily use.

Mexico City, April 22, 2025 - This Mother's Day, Westies launches a heartfelt campaign, Celebrate Mom at Her Best, honoring the unbreakable bond between mothers and daughters. It shines a light on those everyday moments that, over time, turn into unforgettable memories.


The collection blends style, functionality, and sophistication—hallmarks that have defined Westies over the years. Designed for real women who are practical yet stylish, each piece is crafted to support moms in their day-to-day lives with comfort and character.

This collection pays tribute to the women who guide us, inspire us, and walk beside us every step of the way. With a sensitive and authentic approach, Westies captures the essence of life’s small gestures—a walk together, shared laughter, an unexpected hug—that define the true meaning of motherhood.


Westies' latest collection is the perfect gift to show Mom just how much she's loved, with pieces thoughtfully created to be with her in every moment of her day. From seasonal, neutral-toned sandals to a versatile bag she can carry daily—each item serves as a reminder that she’s already her best self. Every detail has been designed to make her feel special, highlighting that even the most ordinary tasks can have a unique touch when lived with style. More than comfort, this collection brings trend, function, and a way to celebrate her authenticity every day.

With this campaign, Westies invites you to celebrate Mom at her best: authentic, strong, and always in style.


About Westies:


Westies is a Mexican brand with over 30 years of experience, inspired by authentic, dynamic, and independent women who walk by our side. With a wide range of footwear and bags, Westies offers fashionable and comfortable products using the best available technology, accompanying women through every stage of their lives.

Contact:
Ximena Muñoz Alcántara

Public Relations Executive
Email: ximena_munoz@piagui.com
Phone: +52 5543879350

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